Specialties: corrective color, customized color and haircuts, texture services, scalp assessments, hair loss treatments, extensive product knowledge, bridal, MUA

Bethany Wright, a self-proclaimed “Hairologist” and owner of Empower Beauty Co. is a 20 year veteran of the beauty industry. Her unabashed passion for hair artistry and constant desire to utilize the beauty industries latest ever-evolving techniques and sciences manifested into Empower Beauty Co.

Creating this eco-friendly sustainable salon was paramount to her vision of next-level salon experience. Through her craft, Bethany cultivates an environment of caring for others. Her goal is to use her platform to empower. 

“My goal is to make both men and women feel beautiful inside and out. I want each client to leave my chair radiating confidence, looking their best, and having a sense of internal peace knowing their beauty service gives back to the environment”

Bethany believes it’s critical to evolve as an artist and devote herself to broadening her scope ensuring tailored services unique to each individual guest.

Her personal motto is, “The most empowering thing you can be is yourself.”